in fulfillment of a partial requirement for the course
BKE4053 Public Relations and Media Writing
PRESS RELEASE
FOR IMMEDIATE RELEASE
SUBWAY®
NEW BRANCH OPENING AT GONG BADAK, KUALA TERENGGANU, ON APRIL 20, 2013.
Gong Badak, Kuala Terengganu - March 28, 2013 - Subway® restaurant, one of the industry
leader in healthy fast food is pleased to announce the opening of its
new branch Kuala Terengganu, Malaysia. The opening ceremony will be held on
Saturday, April 20, 2013 at the front of Universiti Sultan Zainal Abidin
(UniSZA) from 10.30 am to 10.30 pm.
The newly opened restaurant
will offer various food product lines to customers including sandwiches, side
dish and vegetables. To ensure the highest satisfaction from customers, they
also will have more options in buying drinks ranging from fruit juices, coffee,
yoghurt and carbonated soda.
“All of these
new ranges of foods and beverages are introduced to reflect the brand’s
commitment in providing healthy eating lifestyle to the consumers,” said Marketing
Director Seha Rashid, who heads the Subway® brand’s Marketing Department.
As a token of appreciation
to the restaurant guests, wireless fidelity internet services will be provided
at the branch so that they will be able to surf the internet while enjoying
their meals.
“It is our responsibility in
providing a healthier food to our consumers, so we will do our best in order to
achieve that mission by expanding our restaurant branch,” said Aliff Mazli as
the branch manager of the restaurant outlet. “That explains why we are very
excited to set up a new Subway® restaurant at Gong Badak, Kuala Terengganu”.
Starting from the opening
day, the restaurant will be opened five days a week from 9.00 am to 10.00 pm.
*This article is only intended for educational purpose only
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